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Developer's DescriptionBy StartChineseRead and understand Chinese cultural characteristics. Do you have Chinese friends, or co-worker? Are you doing business with Chinese company. Could you tell the differences between the Chinese and the people of your own country. If you want to send a Chinese person a present, what color of wrapping paper should you use. Do you know why products are often priced 68, 98 or 268. What do face and personal relations mean. Why do the Chinese people always say relations. Different languages, customs and gestures create obstacles for communication. The Chinese people's thoughts and lives are deeply influenced by the nation's thousands of years of history. This book talks about Chinese cultural characteristics, and makes clear what should be done and what should not, so that one would not offend others or act impolitely due to the cultural factors. This is an interesting book, and it sure will give you a deeper understanding of Chinese people.